Our client, a CYSEC Authorized and licensed Investment Firm located in Limassol, is looking to onboard a Performance Marketing Manager.
The Performance Marketing Manager will be responsible for developing and executing companies global paid media strategy across multiple performance-driven channels/platforms, including Google Ads, Paid Search, PPC, Paid Social, Display, Programmatic, Retargeting and SEO. Main responsibility is to maximize ROAS, improve lead quality, and scaling customer acquisition.
This is a strategic and execution-focused role that requires strong analytical skills, hands-on campaign management expertise, and a deep understanding of paid media strategies.
Job Description:
- The the Performance Marketing Manager will have the chance to:
- Develop and execute a comprehensive paid media strategy that aligns with our business objectives, focusing on customer acquisition, engagement, and retention.
- Plan, execute, and optimize high-performing digital campaigns across (but not limited to) Google Ads, Bing, Facebook, Instagram, TikTok, LinkedIn, Twitter, and programmatic platforms.
- Develop, implement and monitor a high-impact performance marketing strategy that aligns with the business objectives, focusing on acquisition, retention, and growth.
- Own end-to-end digital campaign execution, ensuring all initiatives drive strong ROI, engagement, and conversions.
- Steer and guide our external paid media agencies, ensuring that campaigns are executed efficiently and that performance targets are consistently met.
- Manage paid search, display, and social media campaigns to drive conversions, new account sign-ups, and revenue growth.
- Continuously monitor, optimize, develop and A/B test ad creatives, landing pages, and audience targeting strategies to improve CTRs, conversion rates, and lower CPA to maximize ROI.
- Utilize multi-touch attribution models to measure the true impact of each channel.
Requirements :
- What will you need to be able to do the job:
- Minimum 4 years of hands-on experience in performance marketing, paid media, or digital acquisition.
- Documented experience in the FX Trading/Financial Service industry is a plus.
- Proven track record in managing high-budget paid search and social campaigns with measurable results.
- Strong expertise in Google Ads, Facebook Ads Manager, LinkedIn Ads, and programmatic platforms.
- Understanding of paid search algorithms, audience segmentation, and multi-channel attribution.
- Experience with conversion rate optimization (CRO), landing page A/B testing, and retargeting strategies.
- Proficiency in Google Analytics, Google Tag Manager, or similar analytics tools.
- Experience in compliance-driven industries and knowledge of financial advertising regulations is a plus.
- Excellent knowledge of the English Language both written and oral.
- Ability to work in a pressurized work environment.
Benefits:
- Unique Opportunity for a career in a global, fast-growing company.
- Attractive remuneration package based on qualifications and experience +13th salary
- +Discretionary Bonuses to reward exceptional performance).
- Opportunities to learn and grow through our “Employee Training & Development program”.
- Medical Insurance Cover, which includes Outpatient, Inpatient, and Dental Care.
- Multiple events to bond with the team and the group through Quarterly/Semestrial Team Activities for all the Company.
- Participation in our welfare investment and savings plan through our Provident Fund Scheme.
- Birthday and Loyalty benefits.
- Collaboration with Sport Benefits
- Please also note that we work 4 days from office and only Wednesdays from home.
What to expect from our recruitment process:
- First interview with hiring managers or an HR call
- Psychometric test
- Technical Interview or home assignment
- Final interview with top management
To apply:
Please send your CV to StaffMatters at admin@smstaffmatters.com and mention that you are applying for the vacancy of Performance Marketing Manager with reference number 3281.
Or you can apply directly through your candidate login by hitting the APPLY button.
