Our client is a collection of companies within Fintech that are each specializing in distinct areas of expertise. They are currently looking to onboard a Marketing Analyst to join them at their offices in Limassol option to be stationed either Remotely / Hybrid / On-site.
The company is seeking to hire a Marketing Analyst to join our dynamic team and transform data into powerful insights, driving innovative strategies and shaping the future of our brand.
Main Activities & Responsibilities:
Campaign Performance Analysis:
- Monitoring and analyzing the performance of marketing campaigns across web and mobile platforms
- Identifying key performance indicators (KPIs) and tracking them to measure the effectiveness of campaigns
Data Interpretation:
- Collecting and interpreting data to uncover actionable insights that can inform marketing strategy
- Reporting and Dashboard Creation
- Generating regular reports summarizing the performance of marketing initiatives.
- Creating and maintaining interactive dashboards to provide real-time visibility into campaign performance
Customer Behavior Analysis:
- Collaborating with the product team to analyze customer behavior and engagement on our platforms.
- Providing recommendations for improving user experience and engagement
A/B Testing and Experimentation:
- Planning and executing A/B tests and other experimentation to optimize campaign performance and user experience.
Competitive Analysis:
- Staying informed about industry trends and competitive landscape to ensure our marketing strategies remain cutting-edge.
Requirements:
- Bachelor's degree in Marketing, Business, Statistics, or a related field
- Proven experience in marketing analysis or a similar role
- Proficiency in data analysis tools and software (e.g., Google Analytics, AppsFlyer, Amplitude, Looker)
- Strong analytical and problem-solving skills
- Excellent communication skills to present findings and insights to cross-functional teams
- A keen eye for detail and a passion for delivering data-driven results
Benefits:
- Up to 3k Net a Month
- Net Salary Pay Rise every year
- In - house Lunch (15 Euros lunch voucher to use daily)
- Discount Cards
- 21 Days Annual Leave
Working Hours:
- Monday to Friday - Flexible (8.30am -5pm or 9am - 5.30pm)
- 30mins Lunch break
To apply:
Please send your CV to StaffMatters at admin@smstaffmatters.com and mention that you are applying for the vacancy of Marketing Analyst with reference number 2553.
Or you can apply directly through your candidate login by hitting the APPLY button.
