Media Buyer / Growth Lead - Head of Growth & Acquisition (Global Market)
Only apply if you are located in Cyprus. Hybrid / Remote Model TBD
- Location: Cyprus
- Model: In-House Department Setup
- About the Role We are a highly successful global tech/fintech company with a significant footprint across multiple international markets, currently operating predominantly through a robust affiliate network.
We are now building an In-House marketing department from scratch. Our vision is to develop it into a powerful, independent marketing arm capable of launching, promoting, and managing multiple brands simultaneously on a global scale. We are looking for an entrepreneurial Head of Growth & Acquisition (Media Buyer / Growth Lead) to spearhead this strategic shift.
You will be the architect of our media buying operations, responsible for discovering new advertising channels, and building a global department that can take any current or future brand and generate high ROI across all viable traffic sources worldwide.
Key Responsibilities Global Innovation & Growth Strategy:
- Actively and continuously seek out new media channels, platforms, and unconventional advertising methods across diverse international markets.
- Establish early footholds and create a competitive advantage globally.
- Multi-Brand Strategy:
- Build digital assets and brand equity for our current brands, while establishing agile marketing infrastructures to launch and promote future brands the company plans to introduce worldwide.
- Full-Scale Marketing Infrastructure:
- Build, manage, and scale the internal media buying operations.
- The ultimate goal is to build a marketing machine capable of promoting any brand across the most profitable traffic sources and funnels globally.
- Hands-On Campaign Management:
- Set up, launch, and manage high-budget global PPC and Social Media campaigns from day one.
- Data & ROI Optimization:
- Relentlessly track, analyze, and optimize campaign performance.
- Manage core metrics (CPA, LTV, ROI) and ensure seamless integration with the company's tracking and CRM systems across different regions.
- Global Collaboration:
- Act as the bridge between central management and various regional teams or localized vendors.
- Provide clear briefs, guide localization efforts, and ensure cultural accuracy and high-converting creatives for different target countries.
Experience:
- 3+ years of proven, hands-on experience as a Campaign Manager / Media Buyer with large budgets and demonstrated growth capabilities on a global scale.
Industry Knowledge:
- Strong, proven background in highly competitive, global B2C online industries.
- Experience in fintech, e-commerce, complex digital services, or iGaming is a massive advantage.
- Business English (Critical - all professional communication, strategy documents, and international briefings will be conducted in English).
- Analytical Mastermind:
- Deep understanding of tracking platforms, attribution models, A/B testing, and Conversion Rate Optimization (CRO).
- Strictly data and ROI-driven.
- Builder Mentality:
- Willing and able to be 100% hands-on during the setup phase (launching campaigns and analyzing data independently), combined with the strategic vision to build and manage a multi-brand, global department as we scale.
- Global Adaptability:
- High emotional intelligence and the ability to lead, guide, and collaborate effectively with international teams, external vendors, and partners across various time zones and cultures.
- Advantages :Previous experience in marketing and media buying across Tier 1 and Tier 2 markets (e.g., EU, LATAM, APAC). Hands-on experience with diverse, region-specific ad networks and traffic sources.
- Must be based in Cyprus, but will work mostly remotely, possibly meeting up for meetings with the rest of the team in Limassol or Larnaca
Salary :
4-6kGross Monthly based on experience and industry.
To apply:
Please send your CV to StaffMatters at admin@smstaffmatters.com and mention that you are applying for the vacancy of Media Buyer - Growth Lead with reference number 4327.
Or you can apply directly through your candidate login by hitting the APPLY button.
