Our client, a smart payment cashier software company, is currently looking for a Head of Marketing who will be a central part of our online marketing environment. Head office in Limassol.
Roles and Responsibilities:
- Lead the development and execution of comprehensive marketing strategies to drive brand awareness, generate leads and support growth objectives.
- Maintain and develop the company's brand identity, ensuring consistency across all marketing channels and communication materials.
- Conduct market research and competitive analysis to identify opportunities for growth.
- Implement lead generation strategies to attract and convert target customers, leveraging a mix of inbound and outbound marketing tactics.
- Oversee the development of high-quality content across various channels, to engage target audiences and drive customer acquisition.
- Drive digital marketing initiatives
- Collaborate closely with other department to align marketing initiatives with business objectives and ensure a unified approach.
- Establish key performance indicators to measure the effectiveness of marketing campaigns and initiatives, and use data-driven insights to optimize performance and drive continuous improvement.
Candidate Requirements:
- Bachelor's degree in Marketing, Business Administration or related field;
- Extensive experience in a leadership or managerial position within a Marketing department.
- Proven track record of developing and executing successful marketing strategies in the technology or fintech industry.
- Strong understanding of digital marketing techniques and tools.
- Exceptional communication, leadership and interpersonal skills, with the ability to effectively collaborate with cross-functional teams and stakeholders.
- Creative thinker with a passion for innovation and driving results in a fast-paced, dynamic environment
Benefits:
- Attractive salary
- + 13th
- + company benefits
To apply:
Please send your CV to StaffMatters at admin@smstaffmatters.com and mention that you are applying for the vacancy of Head of Marketing with reference number 2486.
Or you can apply directly through your candidate login by hitting the APPLY button.
